About Company
Animoca Brands, a Deloitte Tech Fast winner and ranked in the Financial Times list of High Growth Companies Asia-Pacific 2021, is a leader in digital entertainment, blockchain, and gamification. It develops and publishes a broad portfolio of products including the REVV token and SAND token; original games including The Sandbox, Crazy Kings, and Crazy Defense Heroes; and products utilizing popular intellectual properties including Disney, WWE, Snoop Dogg, The Walking Dead, Power Rangers, MotoGP™, and Formula E. The company has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Bondly, Lympo, and Grease Monkey Games. Animoca Brands has a growing portfolio of more than 170 investments in NFT-related companies and decentralized projects that are contributing to building the open metaverse, including Axie Infinity, OpenSea, Dapper Labs (NBA Top Shot), Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and others.
Job Description
Summary
- Develop and execute a comprehensive marketing strategy aligned with Moca Network's goals and target audience
- Lead and mentor a team of marketing professionals across various disciplines, including content creation, social media, community management, and influencer marketing
- Build and maintain a strong brand identity for Moca Network that resonates with the web3 community
- Drive user acquisition and engagement through innovative marketing campaigns and initiatives
- Manage the marketing budget effectively and track key performance indicators (KPIs) to measure success
- Collaborate closely with the ecosystem, product, and engineering teams to ensure alignment and maximize impact
- Stay up-to-date on the latest trends and developments in the web3 space and identify new opportunities for marketing innovation
- Represent Moca Network at industry events and conferences
- Foster a strong and engaged community around Moca Network
- Develop and execute content marketing strategies to educate and inform the community about Moca Network's features and benefits.
- Proven experience in marketing blockchain-based projects or web3 companies
- Deep understanding of web3 culture, trends, and technologies
- Strong leadership and team management skills
- Excellent communication, interpersonal, and presentation skills
- Experience with various marketing channels and tools, including social media, content marketing, email marketing, and paid advertising
- Ability to work independently and as part of a team in a fast-paced environment
- Passion for blockchain technology and the open metaverse.
Skills
- Effective communication
- Leadership
- Teamwork
